Color Theory Tanning

No More Guessing

Our products are carefully crafted using color theory to match undertones, with clearly labeled bronzer options so you always know what works best for your skin tone. We’re here to eliminate confusion, reduce chemical exposure, and help you glow naturally and confidently. Glo Natural isn’t just a self-tanner—it’s skincare with a movement toward healthy, radiant skin for every body.

Shop Self Tanner

Meet Your Match

  • -24% Sale
Violet Tanning Mousse Violet Tanning Mousse
Violet Tanning Mousse
$32.00 $42.00
$32.00
  • -24% Sale
Rose Tanning Mousse Rose Tanning Mousse
Rose Tanning Mousse
$32.00 $42.00
$32.00
  • -24% Sale
Greenly Tanning Mousse Greenly Tanning Mousse
Greenly Tanning Mousse
$32.00 $42.00
$32.00
  • -24% Sale
Indigo Tanning Mousse Indigo Tanning Mousse
Indigo Tanning Mousse
$32.00 $42.00
$32.00
  • -24% Sale
Daisy Tanning Mousse Daisy Tanning Mousse
Daisy Tanning Mousse
$32.00 $42.00
$32.00

Clean + Custom

Natural & Organic – Made with 11 certified organic botanicals. We don't just claim it, we back it up!

Anti-Aging – 7 Anti-aging powerhouses that double as skincare

Ultra Hydrating – No drying alcohols, glycols or fragrances; great for sensitive or dry skin

Fast Drying – Silky flexible application, no tacky feel. NO fake-tan smell!

Lets Go Deeper – Powered by natural tanning actives, Glo Natural is formulated to penetrate deeper for a tan that lasts longer—and fades evenly, without cracking.

Just a natural, flawless glow—tailored to you. Tan Smart, Glo Naturally!

Our Promise

Find Your Glo!

You're Unique, Your Tan Should Be Too!
The MOST NATURAL sunless tan with bronzers based on your skintone!
Our 60-second quiz finds your perfect bronzer match.

Take the Quiz

Glo-Up Bundles

  • -27% Sale
The Glo-Pro Bundle The Glo-Pro Bundle
The Glo-Pro Bundle
The Glo-Pro Bundle – Your Perfect Tan, Made Simple.  Everything you need for your smoothest glow yet. Choose your Glo Natural® Tanning Foam in the bronzer that best suits your skin tone—Indigo, Rose, Greenly, or Violet—and prep your skin with a premium Hammam exfoliating mitt.  Apply your favorite foam with our plush velvet mitt and kabuki body brush for an easy, even, streak-free finish every time. ✨ This bundle includes 1 x 7oz Glo Natural® Tanning Mousse (bronzer of your choice) 1 x Hammam Exfoliating Mitt 1 x Velvet Applicator Mitt 1 x Kabuki Body Brush Pair with your favorite body wash and moisturizer for the ultimate clean beauty tan that blends like a dream and lasts beautifully.
$48.00 $64.99
$48.00
  • -26% Sale
The Glo-Up Bundle The Glo-Up Bundle
The Glo-Up Bundle
The Glo-Up Bundle – Your Perfect Tan, Made Simple.  Everything you need for your smoothest glow yet. Choose your Glo Natural® Tanning Foam in the bronzer that best suits your skin tone—Indigo, Rose, Greenly, or Violet—and apply with our plush velvet mitt for an easy, even, streak-free finish every time. ✨ This bundle includes 1 x 7oz Glo Natural® Tanning Mousse (bronzer of your choice) 1 x Velvet Applicator Mitt Pair with your favorite body wash and moisturizer for the ultimate clean beauty tan that blends like a dream and lasts beautifully.
$37.00 $49.99
$37.00

Get in the Glo

@glonaturaltan